One of the keys to performance in all areas of life is dedication. A dedication to sport and a commitment to the ideals and integrity of cycling and sport in general is the reason for the creation of Lacuna Cycle Sport.

Cycling is a world-wide sport that is still growing incredibly fast as more and more people and nations realise the need to live a healthier lifestyle. Cycling is accessible to all, is participated in by excess of 100 million people worldwide and is a sport that can create a challenge for everyone. The drama and beauty of the sport invokes a huge passion in people of all ages.

 
As the development of cycling continues, so does its media coverage. The Tour de France, which is arguably the largest race in the world, yet just one of thousands worldwide, is broadcast to over 180 countries. The 2007 visit of the Tour de France to England brought £88million of revenue to London and Kent in one weekend alone. Roadside spectator figures from the 2007 Tour of Britain were over the 500,000 mark, with further coverage on television channels such as Eurosport, BBC, ITV, Channel 4 and CyclingTV, all of which cover the UK domestic Premier Calendar Series (12 events), plus those races with Union Cycliste International status.

As well as television coverage, thousands of websites in Europe and worldwide have huge hit counts, as well as there being weekly and monthly magazines covering the sport. Cycling is a sport that will only continue to grow stronger and stronger due to the fact that it can be related to by people of all ages.